PCNC Board Supports Port of San Francisco Fresh Fish Market at Fisherman’s Wharf

At the February 12, 2019 PCNC Board members expressed their support for the new Fresh Fish Market at the Port of San Francisco’s Fisherman’s Wharf. Board Member Anita Yao (Port of San Francisco) introduced the team from the Fresh Fisherman’s Group that is selling fresh fish straight off their boats!

The group that met with the PCNC Board included: Giuseppe Pennisi—owner of F/V Pioneer, Nicholas Krieger—owner of F/V Take Time and Jolene Skinner who are pictured along Board Members Nick Marrone, Anita Yao and Ron Brown. Not pictured but also attending were Laura Schaefer, Community Programs Operations Director, Fisherman’s Wharf Community Benefit District and Randall Scott, Executive Director, Fisherman’s
Wharf Community Benefit District.

Giuseppe “Joe” Pennisi   and Nicholas Krieger have been
selling rockfish, petrale sole and other fish from their boats as part of this exciting new project at the Port of San Francisco that allows fishermen to selldirectly to retail customers from their boats.

The Northern Waterfront, including Fisherman’s Wharf, Hyde Street Pier and Pier 39, draws 15 million visitors a year, according to the Port, yet few people — whether tourists orlocals — are able to take part in the traditional fishing culture there.

“It’s fun seeing people at the dock,” Pennisi said. “Sometimes we had 30 people hanging out.”

The Pennisi family has a long tradition of sustainable fishing in California and has been trawling in the waters off of California since the early 1900s. Giuseppe “Joe” Pennisi started fishing in California when he was seven years old. Beginning his career working on his father’s boats, he has made a career fishing everywhere from Monterey to the Bering Sea. In 2000 he purchased his boat the Pioneer and
launched Pioneer Seafoods.

For more information about Giuseppe and Pioneer Seafood please go to: